It is simply not possible to make fine wine without fine grapes. Jim Collins goes further and tells us that, ‘I’m a firm believer in the idea that better choices and better wine go hand in hand, today and for generations to come‘.
Well, as VP for Vineyard Management at E&J Gallo, Jim is one of those who has to make the choices.
How is it possible to oversee 8,000 acres of top class vineyard? What experience would you need? Add 8,000 acres of wildlife habitat onto that and then adopt a sustainability model for the entire operation … the mind boggles.
Welcome to Episode 2 of our 6 part mini series looking at the premium and super premium wines of E&J Gallo in California. What a brilliant episode where another great story really does lie behind the greatest wine labels in California. Enjoy.